Google Ads That Actually Convert
Certified Google Ads Management · Canada · Search · Display · Shopping
Most businesses waste 40–60% of their Google Ads budget on the wrong keywords and wrong audiences. I fix that. Every campaign I manage is built to reach the right people at the exact moment they're ready to buy.
Campaign types
Which Google Ad Type Do You Need?
Search Ads
Text ads that appear when people search your keywords. Best for service businesses and immediate buyers. You only pay when someone clicks.
Display Ads
Shopping Ads
FULL SERVICE BREAKDOWN
What's Included
SERVICE ELEMENT
WHAT I DO FOR YOU
INCLUDED
Account audit
Full review of your existing account — wasted spend, missing opportunities, poor structure
✓
Keyword strategy
Find the exact search terms your ideal customers use — including negative keywords to block wasted clicks
✓
Campaign structure
Build tightly themed ad groups for higher Quality Scores and lower cost-per-click
✓
Ad copywriting
Write compelling headlines and descriptions that get clicks from the right people
✓
Landing page advice
Recommendations on what your landing page needs to convert the traffic I send
✓
Conversion tracking
Set up proper tracking so you know exactly what’s working and what each lead costs
✓
Ongoing optimisation
Weekly bid adjustments, A/B testing, and continuous improvement based on real data
✓
Monthly Reporting
Plain-English reports: spend, clicks, conversions, cost-per-lead — everything that matters
✓