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Social Media Marketing Consultant

Hello, and welcome to the world of social media marketing! I'm Geeta Singh, your dedicated social media marketing consultant, and I'm here to be your guide in harnessing the immense power of social platforms.

Let's connect and discuss how my expertise can elevate your social media presence and drive meaningful results.

Geeta Singh -Digital Marketer- SEO, Social Media Consultant Toronto, Search Engine Optimization Saskatoon, Calgary SEO Expert, Vancouver SEO, Pay Per Click, WooCommerce SEO, Magento SEO

Our Social Media Marketing (SMM) Process

I enhance your Social Media Marketing process by crafting compelling content, and employing data-driven approaches.

Strategy Development

This involves setting clear objectives, identifying target audiences, and selecting the most relevant platforms for your brand.

  • Clear Objectives: define specific, measurable goals for your social media marketing campaigns, whether it’s boosting brand awareness, driving website traffic, or increasing sales.
  • Audience Identification: pinpoint your ideal audience demographics, interests, and behaviors.
  • Platform Selection:  strategically choose the optimal social media platforms.
  • Content Strategy: that incorporates the right mix of visuals, videos, articles, and interactive elements to engage your audience effectively.

Strategy Development

Content Creation and Curation:

Crafting engaging content is key. I generate original posts, visuals, and shareable assets that align with your brand’s identity. 

  • Original Posts: I can create fresh and captivating content that resonates with your audience, offering value and sparking meaningful interactions.
  • Visual Excellence: I can enhance your content’s impact, using images, infographics, and videos to convey your message .
  • Consistent Brand Alignment: Every piece of content reflects your brand’s identity, ensuring a cohesive and recognizable presence across platforms, strengthening brand loyalty.
  • Industry Insights: I can curate relevant and timely industry news, trends, and insights, establishing your brand.

Content Creation and Curation:

Execution and Engagement:

I actively engage with your audience, responding to comments, messages, and fostering meaningful conversations.

  • Content Calendar Management: I can meticulously schedule and publish your carefully curated content, ensuring a consistent and strategic online presence that resonates with your audience.
  • Real-Time Interaction: I can actively monitor your social media marketing accounts, promptly responding to comments, messages, and mentions.
  • Community Building: Building a vibrant community on social media is my passion. I foster genuine connections by creating engaging content that sparks conversations.

Execution and Engagement:

Performance Analysis and Optimization:

Monitoring key metrics like engagement rates, reach, and conversion, I optimize strategies, making data-driven adjustments to enhance overall social media performance.

  • Metric Tracking: monitor essential metrics, including engagement rates, reach, click-through rates, and conversions, providing a clear snapshot.
  • In-Depth Analysis: identify trends, patterns, and areas of success and improvement, ensuring a comprehensive understanding of your social media impact.
  • Strategic Refinement: Armed with insights, Social Media Marketing Consultant make informed adjustments to your content, posting times, and engagement tactics.
  • Adaptation and Growth

Performance Analysis and Optimization:

Social Media Marketing Consultant Services

Unlock the boundless potential of holistic social media marketing consulting services in Canada.

facebook

Facebook

I harness the power of the world’s largest social platform to connect you with a broad audience, fostering engagement and driving traffic.

twitter

Twitter

Through concise messaging and real-time interactions, I create a dynamic presence, facilitating conversations and timely updates.

you tube

YouTube

I create and optimize video content that resonates with your audience, driving engagement and expanding your brand’s reach.

instagram

Instagram

Leveraging Instagram visual storytelling, I curate eye-catching content that resonates with your audience, boosting brand recognition and engagement.

linkedin

Linkedin

I position your brand as an industry authority, sharing insightful content and fostering professional connections for B2B success.

pinterest

Pinterest

Utilizing visual discovery, I showcase your products or services, inspiring and driving traffic to your website.

Advantages of Hiring a Social Media Marketing Consultant

      • Expertise

        Social media freelancers are specialists, possessing in-depth knowledge of various platforms and the latest trends.


      • Cost-Effective

        Hiring a freelancer often comes at a lower cost compared to retaining a full-time social media manager or an agency.


      • Flexibility

        Freelancers adapt to your project needs, offering personalized strategies and tailored solutions.


      • Dedicated Attention

        Working one-on-one with a social media marketing freelancer ensures your project receives undivided attention and priority.


      • Creativity

        Freelancers bring fresh perspectives and creative ideas, elevating your social media presence and content.


      • Timely Execution

        With streamlined communication, freelancers can execute campaigns promptly, capitalizing on time-sensitive opportunities.


      • Performance-Driven

        Freelancers focus on tangible results, using data-driven insights to optimize and improve social media outcomes.


    • Long-Term Partnerships

      Building a strong rapport with a freelancer can lead to ongoing collaboration and a valuable long-term partnership.

 


Ready to take your social media presence to new heights? Contact me, your trusted social media marketing consultant based in Canada, for a personalized consultation.

Let’s work together to build a compelling social media presence to foster brand loyalty, and drives your business towards remarkable success.

Hear from Our Happy Customers

Frank A. Lucas, Ph.D, NHC

nupro

I highly recommend Geeta if you’re looking for someone who is motivated to help you with improving your presence on the internet. She has grasp the unique characteristics of our niche services and taken proactive steps to help reach our existing and potential clients. Best of all, she’s accomplished all of this in a caring, matter of fact approach that is respectful to my time constraints and idiosyncrasies. Thanks Geeta. You’re the best!

Frank A. Lucas, Ph.D, NHC
Holistic Health Practitioner and Health Coach, Radiant Health Club at NUPRO

Ron Dunlap

ron

Geeta is a wonderful person to work with. She is highly professional, very helpful, and supremely competent in what she does. She has a great depth of knowledge in her field of expertise, and l learned a great deal from her.

I would highly recommend Geeta to anyone that needs the best.

Ron Dunlap
CEO - Creative Internet Marketing Solutions since 1993

Adrian Duncan

astrow

Geeta looked after marketing for my site for a period of two years and she was full of ideas, attentive to my company’s needs, and prompt to reply. I can fully recommend her services.

Adrian Duncan
Astrologer -AstroWOW
5.0 stars

Frequently Asked Questions about Social Media Marketing

Depending on your business size and social media activity, it may be beneficial to have a dedicated social media manager. Smaller businesses often start with part-time or freelance help and scale as needed.

The choice of social media platforms for your business depends on your target audience and marketing objectives.

Facebook: Ideal for businesses targeting a broad audience with diverse content types like text, images, and videos.

Instagram: Effective for visually appealing industries such as fashion, food, and lifestyle. Ideal for image and video-focused content.

Twitter: Great for real-time updates, news, and engaging in conversations with a broad or niche audience.

LinkedIn: Suited for B2B businesses and professionals, offering a platform for networking, sharing industry insights, and job recruitment.

: ExPinterestcellent for businesses with visually appealing products, such as home decor, fashion, and crafts.

TikTok: Effective for reaching younger, creative audiences with short-form videos.

YouTube: Ideal for businesses with video content and tutorials.

Choose platforms where your target audience is active and where your content aligns with the platform's strengths.

The ideal posting frequency on social media depends on your audience, platform, and content strategy. A general guideline is to maintain consistency over quantity. For platforms like Facebook and Instagram, posting once a day or 3-5 times a week is often effective. Twitter, with its fast-paced nature, may require more frequent updates, multiple times per day. LinkedIn and Pinterest can thrive with 1-3 posts per week. Quality content should drive your schedule, and it's better to post less often with valuable, engaging content than to flood your audience with low-quality posts. Regularly analyze engagement metrics to refine your posting frequency.

Paid advertising on social media is not always necessary but can be highly beneficial depending on your goals and competition. It offers several advantages, including precise audience targeting, increased reach, and faster results. If your business operates in a competitive niche or you want to quickly grow your audience, paid ads can accelerate your efforts. They are also valuable for promoting time-sensitive offers or events. However, the necessity of paid advertising should be evaluated based on your budget and marketing objectives. A well-balanced social media strategy may include both organic (unpaid) and paid elements to maximize your online presence and reach.

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